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How a Luxury Watch Retailer Processed Over $850,000 in Crypto Payments with PassimPay

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An international online luxury watch retailer serves customers primarily in Asia and the Middle East and North Africa (MENA). For some buyers, the convenience of paying with cryptocurrency and privacy are important when purchasing high-value goods.

The retailer already accepted crypto, but delays and slow support from its previous processor led it to look for another provider. After finding PassimPay through Google, the company connected its store through the API and began processing payments on May 31, 2026.

During the reported period beginning with its first transaction, the retailer processed 1,396 crypto payments worth more than $850,000. Crypto accounted for 17% of the total number of payments the store received during the reporting period.

Key Results

Data provided by the retailer. Crypto volume and transaction figures are cumulative since May 31, 2026. The 17% figure is a share of payment count.

The Business: Selling Luxury Watches to International Customers

The client is an online luxury watch retailer with customers primarily in Asia and MENA. Its founder asked to keep the company’s name and personal details private to protect the confidentiality of the business and its customers.

For an international store selling high-value products, payment is an essential part of the purchase experience. Customers may have different preferences for how they pay, and some prefer to limit the personal information they share. Giving them a choice of payment methods helps the store accommodate those preferences.

Cryptocurrency was already part of the retailer’s checkout before it contacted PassimPay. The company was not introducing crypto as a new experiment: its customers were already using digital assets to pay for watches. The decision concerned the provider handling those payments.

The retailer needed a cryptocurrency payment processor that could support its existing checkout option and provide timely assistance when questions arose.

The Challenge: Slow Transactions and Unresponsive Support

Before switching to PassimPay, the retailer was dissatisfied with the speed at which its previous provider processed and credited crypto transactions. When the company contacted support with questions, it could wait several hours for a response.

For a store selling high-value goods, payment status affects what happens next. The team needs to know whether a payment has been credited before moving an order forward. A long wait for an answer can make it harder to update the customer. When a buyer asks whether a payment has arrived, the store may need information from its processor before it can respond.

Together, slow crediting and long waits for support led the founder to look for a different crypto payment gateway.

Why the Retailer Chose PassimPay

The founder came across PassimPay on Google and reached out to learn how the service worked. The provider quickly responded, and the team explained the terms and features in detail, according to the founder.

Working with the previous provider, the retailer had been waiting hours for replies. A prompt response gave the company an early indication of how communication with a new processor could work. The detailed explanations also helped the founder assess the service.

The retailer also needed a way to keep cryptocurrency available to its customers when changing providers. PassimPay offered an API connection and a payment page where shoppers could complete their transactions after leaving the store’s checkout.

The quality of the initial exchange was one of the factors behind the move, particularly for a business that valued access to help as well as the payment flow itself.

Integration: From First Contact to Live Payments in 13 Days

The retailer and PassimPay started communicating on May 18, 2026, when working chats were created for the two teams. The first crypto transactions through PassimPay followed on May 31: 13 days after the initial contact.

The store is connected through the PassimPay API. At checkout, a customer who chooses cryptocurrency is redirected to a PassimPay payment page to complete the payment. The API connects the store to the processor, while the hosted page handles the customer-facing payment step.

The 13-day timeline covers the period from the initial contact to the first live transactions.

The Results: Over $850,000 in Crypto Payments

During the reporting period starting May 31, 2026, the retailer processed more than $850,000 in crypto payments through PassimPay. Those payments represented 1,396 transactions made by its customers.

Cryptocurrency also accounted for 17% of the total number of payments the company received during the reporting period. That figure measures payment count, not the share of revenue. For this retailer, it shows that crypto was a regularly used payment method.

These figures describe payments handled through PassimPay since the retailer connected. The company already accepted crypto through another processor, so the total should not be interpreted as additional revenue generated by the switch.

The data also shows a seasonal difference in activity: the number of crypto transactions in summer was approximately 30% higher than in fall. The comparison reflects a change in transaction activity, not a measured effect of changing providers.

How Customers Pay: Bitcoin, Stablecoins and Multiple Blockchain Networks

The retailer’s transaction data shows that customers used both different assets and different blockchain networks. Bitcoin (BTC), Tether (USDT) and USD Coin (USDC) were the three most popular cryptocurrencies, together accounting for 82.7% of the 1,396 crypto transactions.

The network breakdown shows a broader picture:

Bitcoin accounted for 36.3% of transactions, followed by Ethereum at 21.4% and TRON at 14.1%. Solana represented 8%, Base 7.5%, BNB Smart Chain 3.2% and Polygon 3%. Other networks made up approximately 6.5%, based on the rounded figures.

These are network shares. For example, the Ethereum figure includes transactions on the network and should not be treated as the share paid exclusively in ETH.

For customers who chose USDT, TRON was the most popular network: 197 USDT transactions, or 49.9% of all USDT payments, used TRON. For USDC, the most commonly used networks were Ethereum, Base and Solana.

Customers considering Bitcoin payments or USDT payments may already hold a preferred asset in a particular wallet. Network fees and wallet support can also differ by network. The data does not reveal each buyer’s reasons for choosing one, but it shows why offering a choice can matter.

Customer Experience: Responsive Support, Even on Weekends

After the switch, the founder reported that PassimPay worked well and that the team continued to respond quickly, even on weekends. This addressed an issue that had contributed to the retailer’s decision to leave its previous provider: waiting hours for an answer when questions came up.

“We found PassimPay on Google and really liked how quickly the team responded and explained everything in detail. We’re very happy to be working with them: support is responsive, everything works well, and we receive quick answers even on weekends.”

— Founder & Owner, Anonymous Luxury Watch Retailer

For an online store serving customers in different regions, payment questions can arise outside a typical working week. The retailer values being able to contact the processor when it needs assistance. That communication remains useful after launch: if a payment question arises, the store has a way to seek help, including over the weekend.

Key Takeaways for Luxury E-Commerce Businesses

Crypto can be a meaningful payment method. For this retailer, 17% of payments by count were made in cryptocurrency during the reporting period. Another store’s results will depend on its customers, but crypto can be a regularly used checkout option.

Asset and network choice matters. BTC, USDT and USDC led the retailer’s transactions, while the network data included Bitcoin, Ethereum, TRON, Solana, Base and others. A business evaluating crypto payments for e-commerce should consider which assets and networks its customers can use, along with the support available in their wallets.

Support is part of the payment service. The retailer’s move followed concerns about slow processing and delayed responses. Its positive feedback focused on communication, including replies on weekends. Merchants comparing providers can ask how to reach support and what assistance is available after launch.

A crypto payment gateway needs to fit the store’s checkout, but the service behind it also matters when the team has questions about a payment.

Conclusion

The luxury watch retailer replaced its previous crypto processor with PassimPay and connected through an API, directing customers to a hosted payment page to complete their purchases. During the reporting period beginning May 31, 2026, it processed 1,396 crypto transactions worth more than $850,000. Crypto represented 17% of its payments by count.

For the founder, responsive support remained an important part of the experience after launch. Companies looking to offer customers a crypto payment option can contact the PassimPay team to discuss setting up crypto payments.

Start accepting crypto payments with PassimPayimage contactsContact us →

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