How to Retain Players in Gaming with One Simple Solution

Over the past five years, cryptocurrency in gaming has evolved from a niche trend into a full-fledged payment method. In 2024 alone, crypto gaming transaction volume reached $250 million — five times more than in 2019 — and continues to grow by 40% annually. Bitcoin still dominates, but other assets are gaining traction too. Players’ payment habits are changing, and many now expect crypto options to be available by default.

Traditional PSPs Are Falling Behind

Despite crypto’s rising popularity, its integration still lags behind fiat. Most businesses still rely on traditional fiat payment solutions. But here's the catch: most payment service providers (PSPs) are built for e-commerce and similar sectors — not for gaming. With them, crypto is often just an add-on via external gateways.

This creates common problems: mass payouts become difficult to process, and delays of 1–5 business days for withdrawals — especially international ones — are not uncommon. Fragmented transactions can also trigger regulatory scrutiny. These systems are burdened with multiple intermediaries, driving up both time and financial costs.

Why Crypto Works So Well in Gaming

Gaming demands a different approach — one that supports high loads and frequent microtransactions. Here, crypto becomes a key solution, enabling deposits and withdrawals in minutes or even seconds. This speed is critical, especially in high-frequency gaming environments.

Secondly, crypto's global nature is a perfect match. Players are often scattered across the world, with different currencies and local payment systems. International fiat payments are still cumbersome and slow. In contrast, crypto allows direct peer-to-peer transfers with no intermediaries — reducing processing times to minutes or seconds and slashing fees to 1–3%, compared to banks' 3–10%.

And finally, there's a major generational shift. Studies show that more than half of millennials and nearly half of Gen Z already own crypto, using it actively as users and investors. One survey of 6,000 people across the US, UK, France, Singapore, and Turkey revealed crypto ownership rates of around 51% for Gen Z and 49% for millennials.

Naturally, this shift is reshaping the gaming industry — which is largely driven by these two generations. For them, crypto is the most convenient and fastest way to pay for the things they love.

Not Just Acquisition — Retention

Today’s players value not only fast gameplay but also frictionless and fast payments — something cryptocurrencies deliver perfectly. And retaining players is harder than attracting them: studies show that up to 55% of users leave a platform within the first year, often due not to the content, but to inconvenient deposits, slow withdrawals, or clunky in-game purchases.

This is where crypto opens new doors — eliminating common barriers for players worldwide. They can start playing with minimal balances, no need for a bank card, lengthy identity checks, or multi-day waiting periods. This is especially crucial for fantasy sports and other fast-paced formats where simplicity and speed are key.

Crypto also gives players a sense of full control over their funds. All transactions are transparent and traceable on-chain, and funds are directly accessible without intermediaries. This builds trust and loyalty, encouraging users to return to the platform.

Today, the crypto market is no longer a “wild frontier.” In Europe, the MiCA regulation sets a unified standard for crypto businesses, while countries like Canada and Estonia are actively issuing crypto processing licenses. Modern crypto solutions comply with KYC and AML requirements, ensuring safe and transparent operations.

Now is the perfect time to adopt crypto — the users are ready, and regulators are creating predictable conditions for business.

Crypto Processing Built for Gaming

At the core of PassimPay is the understanding that in gaming, it's not enough to just "offer crypto" — you need to deliver everything that drives growth and retention. PassimPay supports a wide range of cryptocurrencies and stablecoins across all major networks, so holders of any asset can become your players.

We use direct exchange via major platforms like Binance and Bybit, ensuring fast, real-time conversions at true market rates. There are no hidden spreads, markups, or “adjusted” exchange rates, which operators often encounter with traditional PSPs. Our fees are clear and transparent — no setup charges, no weird monthly costs.

We also focus heavily on infrastructure. Unlike providers relying on rented nodes or external APIs, PassimPay runs its own infrastructure, eliminating third-party dependencies and reducing the risk of delays or service interruptions — which is critical in gaming, where even an hour of downtime can mean lost revenue or user frustration.

Deposit speeds are maximized with instant callbacks — users never wait for their balance to update. Our system uptime is 99.99%, and wallet addresses are generated instantly at checkout, preventing delays or glitches. We also offer the best user experience: static address support, minimized clicks, and seamless flow — making it as fast and simple as possible.

PassimPay also offers some of the lowest network fees on the market. For example, incoming USDT TRC20 transactions cost just $1.50 — and for several currencies including BTC, LTC, DOGE, and DASH, there are no incoming fees at all. On high volumes, that’s a serious cost advantage. Plus, we provide auto-conversion that’s 5–8x cheaper than most competitors.

If you're looking for a solution that not only accepts crypto, but helps you retain players, cut costs, and stay competitive — PassimPay was built for that.

Want players not just to join, but to come back?

Write to us, and we’ll connect you to the best payment solution.